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It’s always been important for marketers to have their own website. However, a website’s not enough on its own anymore. . .We’re not talking about social media, or list building.
Right now, you’re likely missing out on one of the most important marketing pieces for any business going forward.
It doesn’t matter if you’re:
- Brick and Mortar Store or a Service Business
- An eCommerce store owner (Shopify, etc.)
- An eBay or Amazon affiliate
- An owner of a local business, such as a restaurant, a day spa, a hair salon, or even offer professional services such as dentistry or chiropractic
- A video marketer
- Building a review site
- An owner of any kind of affiliate marketing business, no matter what the niche….
- A Podcast broadcaster who wants visitors to tune into every single one of their broadcasts
- Kindle authors who want to remind past customers of new releases for additional sales
- A local marketer who wants another income stream from selling apps to other businesses
- Any business owner, no matter what niche, online or offline, who wants to drive more sales and get more customer engagement. . .
..............Read on to discover what you’ve been missing out on.................
Why Local Businesess Need a Loyalty App Now
I'd like to talk about mobile apps in combination with business, and why you should consider getting a mobile app for your own company.
If you think that mobile apps are solely for big name brands like Walmart and Bank of America, you are wrong. More and more small and midsize businesses are following the mobile trend, understanding that an effective mobile strategy involves more than just a mobile-friendly website.
In fact, these days you'll notice that many small businesses you interact with in your everyday life have their own dedicated mobile app — be it the corner coffee shop or the beauty spa downtown. These companies are ahead of the game when it comes to taking their marketing to the next level.
In case you are still not sure why anyone would want to buy their own mobile platform, here are the top seven benefits of going down this path sooner rather than later.
1. Be Visible to Customers at All Times
Statistics show that the average American spends more than two hours a day (!) on his or her mobile device. While probably only a handful of applications make up the bulk of this total usage, it doesn't change the fact that each user has to unlock, scroll, and scan their device for the apps they're looking for. Being "in the way" can be an advantage to your company, as our mind unconsciously does record every image and text (or well-designed app icon!) it comes across — even if it happens unnoticed.
2. Create a Direct Marketing Channel
Apps serve many functions: they can provide general info, prices, booking forms, search features, user accounts, messengers, news feeds, and much more. One of the biggest benefits of having a mobile app is that all the information you'd like to provide to your customers - including special sales and promotions - is right at their fingertips. Through push notifications you're getting even closer to a direct interaction, and can easily remind customers about your products and services whenever it makes sense.
3. Provide Value to Your Customers
Talking about on-hand information, how about digitalizing that loyalty program you have in place? Instead of sticking to the old point-collection card, make it possible for your customers to collect their rewards via your mobile app. The result? More downloads and more return customers. (Check out PunchMe, a service that lets you create smartphone-based loyalty programs.)
4. Build Brand and Recognition
A mobile app for your business can greatly contribute to your brand awareness. I'd like to break this topic down into two aspects, the combination of which will make your app a true winner:
- Brand. A mobile app is like a blank billboard sign. You can do what you want with it; you can make it stylish, hip, functional, shocking, or informative. But what you really want to do is create an app that has features your customers will love, while at the same time is well branded and beautifully designed.
- Recognition. The more often you can get customers involved with your app, the sooner they will be inclined to buy your product and/or service. In advertising this is called the "effective frequency": as a rule of thumb, hearing and/or seeing your brand approximately 20 times is what will get you truly noticed.
5. Improve Customer Engagement
No matter whether you are selling flowers or spa services, your customers need a way to reach you. Having a messaging (or help desk) feature within your app can really make a difference in the way you communicate with your customers. Think about it: OpenTable, for example, built its entire business model around this principle. Instead of calling a restaurant for a table, you can book it with less than five clicks on their platform. Now think about it: How many customers would prefer to communicate with you via text than via phone?
6. Stand Out From the Competition
These days mobile apps at the small business level are still rare, and this is where you can take a big leap ahead of your competitors. Be the first in your neighborhood to offer a mobile app to your customers. They'll be astonished by your forward-thinking approach!
7. Cultivate Customer Loyalty
Last, but not least, the most important reason why you should consider building your own mobile app is customer loyalty. With all the noise out there — roadside banners, billboards, flashing signs, newspaper ads, flyers, coupons, websites, website banners, Facebook ads, and email marketing — we slowly lose our impact on customers because of the immense amount of advertising surrounding us all. It's time to go back to making a true and sincere connection with your customers, and making them a loyal lover of your product and/or service. I am not saying a mobile app is going to save your business, but it can be a way of staying closer to your customers, and being just a "fingertip" away at all times.
- The Mobile App Industry is currently the fastest growing industry in the world . . .
- Can YOU afford to miss out?
- Businesses are hungry for apps, but few have the skills or budget to have a custom one created (this spells opportunity for you….)
- Mobile apps are estimated to reach $143 billion revenue with 267 billion App downloads over the next 2 years
- Stats show Mobile Users spend 86% of their time on mobile apps and just 14% on websites - think about this, because it’s going to impact your business whether you like it or not. . .
- Everybody loves apps because they’re more convenient, faster and easier for users to navigate than the mobile web
you’re losing significant screen time to apps in your niche.
So Why Doesn’t EVERYONE Have an App Already?
Up until now, it’s taken a significant amount of time AND money to develop an app.
How significant? According to SavvyApps.com,
“Very simple apps will start around $25,000.”
(Not to mention, they take an average of 18 months to develop.)
Most solopreneurs and small business owners simply don’t have
this much cash or time to invest in app creation.
Waiting 18 months for an app is an eternity in the fast moving world of online marketing!
Well, we decided there had to be a better option for savvy small business who wanted to get in on the apps revolution.
So we invested thousands of our own dollars and created an app
That saves business owners thousands because they don’t need to hire expensive developers. Customers enjoy savings & Rewards.
BuyBest Local Promotes Your Business
While Saving Customers Huge Amounts Of Money
Every Month on Everything They Buy
Check Out These Cool Apps Below
Online Retail Store APP
Local Business Loyalty App..Local Business Owners, Listen Up
BuyBest Local increases market visibility for your business, builds brand loyalty, and Generates excitement for your special offers . . .
Gives You the ability to send Free push notifications means you’ll get
more customers coming back in to check out your offers
Your Customers also earn loyalty rewards points for
sharing with everyone they know on Social Media
Everybody Wins..... Everyday
Video Marketers - cash in on the estimated $25 billion gap between mobile usage and
mobile ad spending (this means you can get dirt cheap clicks to your offers and opt-in pages)
Review sites - Send push notifications whenever a new review is posted. Creates a burning desire for rabid niche fans to pick up your latest and greatest gear and digital product offers Kindle authors who want to send customers sneak previews of upcoming books and
let them know when they release new titles...
Podcasters who want to remind their audience of new broadcasts,
provide access to show notes and more…
Local Businesses....Increase customer engagement, build brand awarenes
and . . .
Make Sales For Your Business
Using your customized Loyalty Rewards Program excites & engages your Customers,
They Love Discounts, Special Offers, Earning Freebies & Contests!
They Save Money.... Get Prizes & Super Specials.....
Everyone..... Makes Money Just By Sharing with Everyone They Know & On Social Media.
Just Share The BuyBest Local Super Saver App with Everyone...Remember Everyone and I
Mean Everyone Wants To Save Money.... Make Money & Improve Their Life.
I'm Sure Most People You Know Would Love To Get a Check every month just for sharing the BuyBest Local App with Friends, Family, on Social Media, Chat Rooms, Everywhere!
Remember It's Free To Become a User, It's Free to become an Affiliate & Get Paid...
Businesses Can Try Out a Listing Promotion For Free, This Is The Only Win Win Win Program!! See Post Below
It’s Decision Time… Forget the usual B.S. hype. If you want to get ahead of the curve, and DRIVE TRAFFIC AT WILL, without all the risk involved and make MORE MONEY....
This is for YOU...It's Free So Jump On Board and Join The BuyBest Family Today,
Save Money, Make Money, Help Local Businesses Thrive.....
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